Small changes that increase revenue fast
Your menu is your number one profit tool. So why are so many restaurants busy but still not making money?
In this episode of No Reservations, Kasey Anton breaks down how to build a profitable menu using simple, practical strategies that actually work. From pricing and portioning to menu design and item performance, this is a step-by-step look at how to make your menu work for you, not against you.
You’ll learn:
✅ Why high sales do not guarantee profit
✅ How to cost every menu item and why it matters
✅ How to identify your winners, workhorses, and low performers
✅ Simple pricing and portion adjustments that increase margins
✅ How menu design influences what your guests order
✅ Why your menu needs to be reviewed and updated regularly
Kasey also shares real examples of restaurants that were busy but losing money because their menu was not built for profitability, and how small changes can turn that around quickly.
If your restaurant is generating revenue but not keeping it, your menu is the first place to look.
📥 Download the Free Menu Costing Tool
Get a simple calculator to help you price your menu correctly:
👉 Menu Cost Calculator
Go deeper with Kasey’s tools
- 📘 Buy the Book — Profit First for Restaurants
- 🧠 Take the Online Course — learn how to apply the method step by step
- 📝 Download Free Tools — calculators, templates, and guides
- 🎓 Get Certified — become a Restaurant Accountant Certified Consultant
- 🌐 Visit the Website — explore more resources and training





